Blueface – "Find the Beat" Review: He Is Still Looking
- Jay Jewels
- 2 days ago
- 2 min read
Quick Verdict
Blueface became famous in late 2018 because he raps deliberately off the beat — a quirk that produced viral memes, a Cash Money Records deal, and a genuine hit in Thotiana, which peaked at number 8 on the Billboard Hot 100 in 2019 with Cardi B and YG remixes pushing it into the mainstream. Find the Beat, released March 13, 2020 after three separate delays, is the debut studio album. The title is either the most honest thing Blueface has ever said or an admission that he still has not achieved the task it describes. The album sold 13,000 copies in its first week — less than Jack Harlow's first-week EP sales, and less than 6ix9ine's simultaneously released Tattletales. HipHopDX called it humorous yet pointless. Album of the Year users said it doesn't make a case for Blueface having any longevity. Ranked in the top 10 worst albums of 2020. Rating: 2/10.
At a Glance
Context: The Off-Beat Rapper's On-Beat Disaster
Blueface's entire commercial proposition was built on his deliberately off-beat rapping style — a technique he himself described as writing to the beat, using the instrumental as a base and rapping around it rather than with it. The off-beat delivery was the gimmick, the meme, and the genuine hook. Thotiana worked because the contrast between the hard-hitting instrumental and Blueface's disconnected cadence created something genuinely distinctive. Find the Beat, whose title suggests he had resolved this relationship with rhythm, actually finds him more on-beat than usual — and paradoxically less interesting because of it. Album of the Year's most precise review captured the irony: Blueface on beat feels more out of place than him off beat. By trying to be more conventional, he abandoned the only thing that made him unconventional. HipHopDX added that it doesn't make a case for Blueface having any longevity.
The Low Points: A Sustained Exercise in Awfulness
HipHopDX identified Carne Asada featuring Ambjaay as a noxious marathon of double entendres that would shame both artists. Period drips with what the reviewer called misogyny and showcases Blueface's version of singing — a combination that produces the album's most difficult listening moment. An Album of the Year user wrote: I genuinely feel ignorant after listening to this album. Like I might have actually lost brain cells. The reviewer declined to write at length, explaining: by doing that I'd feel like I put more effort on this project than Blueface did. That restraint is itself the most accurate review of Find the Beat: an album where the reviewer's self-imposed brevity exceeded the artist's apparent investment in the material.
Final Verdict and Rating
Find the Beat earns 2/10 because Dirty is a genuine track — HipHopDX called it the best song on the album, with a strong hook, a good beat, and clever writing. Weekend featuring Lil Baby works because Lil Baby is on it and Lil Baby makes everything work. The remaining 14 tracks confirm everything Blueface's harshest critics have said: no longevity argument, no growth, no reason to remember the album exists beyond the 13,000 people who paid for it in the first week. Final Rating: 2/10.
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